Safe Display

Empowering Data-Driven Decision Making
For Physical Distancing In The Workplace

  • Product Design Lead
  • 3 Sprints

On Our Door

The Challenge

After a few months into the covid lockdown, we figured that eventually gathering in close spaces would no longer be hazardous. Everyone would be tired of Zoom calls in sweatpants by then. But if they were going to return back to work, they would have to come back to places with new standards and safety protocols.

The Upside

The same space utilization and occupancy data that drove key business insights could be used to people safe when returning back to work. This was a bit of a leap since density’s platform was designed for the likes of data analysts. That said, the dashboards were meant to deliver small bits of information that when surfaced correctly, could help occupants safely navigate highly-trafficked spaces like conference rooms, break-rooms and, restrooms.


Safety Was
The Only

Our Solution

For us, this had to be more about spacial awareness than enforcement or compliance. We needed to empower occupant’s with information that would facilitate how and when they moved through and gathered in occupied spaces. While Density did not want to be in the digital signage business,  

Key Objectives

One Concept Gets The
Green Light

We carefully weight the use of directional information with visual cues that have real-world meaning and are universally comprehensive. All deployable via unique, secure url

Where We Landed

We arrived at a system that provides straight-forward directions, and meaningful real-time occupancy metrics. Not quite way-finding, but enough context about the spaces you are currently in and the ones you may occupy next.

Safety First

Safe Display is a real-time occupancy system designed by Density to measure and manage the occupancy of spaces like breakrooms, restrooms and cafes, while preserving employee and customer privacy.


Click Here, There, Done!

Beyond a CMS

In deploying new Safe displays we saw more than an opportunity to build a lean content management system.  Safe displays were a natural extension of what the Density platform already does. 

So rather than treat it like a stand alone service, we thought of it as feature. We designed it to leverage Density’s occupancy data layer and the features it has to offer.


May We

What Might We?

Some of the hospitals and university campuses we spoke with, expressed the need to radiate activity on a broader level. How would student’s know which dining hall on campus was the least occupied for lunch time? How can a hospital provide clear, consistent messaging about space utilization tp visitors before entering an elevator?

No Directives, Just Directories

Out of this collaboration and in the spirit of helping occupants navigate spaces safely, was born the next set iteration of features. We added new dedicated Safe Directories with more adjacent space metrics to help measure busy times and other activity.

We piloted the program with over 20 new and existing customers. Our team listened for what possibilities opened up for them no matter the size, scale or use of the space.  

Safety in Numbers

  • User Story Writing
  • Contextual Inquiry
  • Concept Sketching
Product Design
  • High Fidelity UI Designs
  • Design System Assets
  • Figma Clickable Prototype
UX Design
  • UX Mind Maps
  • User Journey Maps
User Testing
  • Test Plan Writing
  • Test Insight Distilling